Finally Mc Donalds is setting foot in Chennai. The Ascendas food Court on Old Mahabalipuram is where they set shop first. The IT and ITES crowd is being targetted not just because of the fact that they have deeper pockets but also because of the reason that they are more open to spending money on Two pieces of bun with a cutlet stuffed in between.(That’s what a burger is for a majority of Indians.)
I am gonna wait and watch, if the McD’s are gonna be a hit in the land of idlis and if the French Fries are gonna beat the Vadas.